Skip to main content

                    2010 - Contribution to Profile by Corporation

                    Australian Open 2010, Tennis Australia

                    Representative of Tennis Australia
                    Australian Open 2010, Tennis Australia has won the 2010 Melbourne Award for Contribution to Profile by Corporation.

                    Combining thrilling tennis with premium entertainment, technology and facilities, the Australian Open is one of the most watched and loved sporting events in the world.

                    Thousands of people flock to Melbourne Park each year, and millions of fans watch the action live on television. Players say it’s their favourite tournament of the year. The event celebrates Melbourne’s and Australia’s iconic connection with the outdoors and embodies everything we love about tennis – passion, excitement, courage and fair play.

                    In 2010, the event attracted 653,860 people, smashing the previous record set in 2008 by almost 50,000 fans. Over a four-day period last year 109,798 fans also attended the live site at Federation Square.

                      Was this page helpful?

                      If you'd like to give more feedback or ask a question, please contact us.